88K views · 2.3K reactions | On today’s episode of ‘Breaking down Meta tools in 20 secs’ we’re talking about the Meta Conversions API aka CAPI.  CAPI creates a direct connection between your marketing data and Meta technologies so you can see how digital advertising impacts results and optimize targeting and measurement.  Watch to find out about the 3 main benefits here and learn more about CAPI here: https://go.fb.me/71fv8m | Meta for Business | Facebook
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