About 1,660,000 results
Open links in new tab
  1. What is a Channel Partner? | Definition from TechTarget

    Sep 4, 2025 · A channel partner is a person or organization that partners with a manufacturer or producer to market, sell, and deliver their products or services to the end customer. They form part of …

  2. Channel partner - Wikipedia

    A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding …

  3. Everything You Ever Wanted to Know About Channel Partnerships

    Channel partners act as a middleman between you and your end customer, providing sales, implementation, and/or customer support services.

  4. Channel Partners Definition & Meaning | PartnerStack

    A channel partner is an independent partner that collaborates with another company to market and sell their products or services through indirect channels. These partnerships leverage the partner's …

  5. 6 Types of Channel Partners: When Each Is a Good Fit

    Dec 24, 2024 · Every leader has their own take on types of channel partners and how those partnerships should be run. For newcomers, these differing definitions can be confusing. To give you …

  6. Definition of Channel Partner - Gartner Sales Glossary

    A channel partner is a company — such as a reseller, service provider, vendor, retailer or agent — that partners with another organization to market or sell their services, products or technologies.

  7. What is a Channel Partner? A Comprehensive Guide for Businesses

    Apr 19, 2025 · A channel partner is essentially a business or person that works with another company to market and sell its products or services. They help out with everything from generating leads to …

  8. Channel Partner Strategy: A Guide for Manufacturers & Vendors

    Learn what a channel partner is, the types of partners, and how manufacturers and vendors can build stronger indirect sales relationships.

  9. What is a Channel Partner (& How to Become the Preferred Partner)

    Jul 2, 2025 · A channel partner is a third-party organisation that sells or distributes another company's products or services. These partners can range from small, local businesses to large, multinational …

  10. What are Channel Partnerships? Benefits, and Strategies

    Channel partnerships are collaborative relationships between a company and external partners, such as distributors, resellers, or agents, who help market, sell, and distribute the company’s products or …