With the AI giants devouring the market for memory chips, PC prices are set to skyrocket. Here's what I think laptop shoppers ...

The change, now live on Apple’s online store, is a major shift. Instead of choosing between several preset Mac configurations, buyers are now guided through selecting each major component individually ...

According to the report, the laptops would retain their design but sport faster processors. MacOS 26.3 is likely to be ...

Apple has overhauled its online store for Macs. This "a la carte" shift, combined with dwindling stock, suggests M5 Pro and M5 Max MacBook Pros are imminent.

Apple has quietly updated its Apple Store website to better show Mac buyers all hardware customization options.

Genie now pops entire 3D realms in 60 seconds while Tesla retires cars to build robot coworkers and a rogue lobster bot breaks the GitHub meter. Grab your digital passport—today's features are already ...

Apple is taking a partial page from bulk OEM system builders and boutique PC outfits by now offering a similar part-by-part configuration process for its Mac systems.

According to Bloomberg’s Mark Gurman, Apple’s new Studio Display “has been in the works for some time,” and is “slated for a ...

TSMC has been the exclusive supplier of Apple's systems-on-a-chip since 2014, but that 12-year streak could be nearing its end. According to The Wall Street Journal, Apple is exploring whether some of ...

If you go to buy a new Mac from Apple.com today, you’ll notice that things have changed. Instead of a variety of ...

It's a notable departure from Apple's long-standing sales formula. Historically, Mac models were divided into several predefined versions, such as base, mid-tier, and maxed-out. Those bundles ...

Just like buying a new iPhone through Apple's online store, you now select each spec of your new Mac device when purchasing ...