The process of purchasing a ring, particularly a diamond ring, can be hectic to many. In Rare Carat, education is the main ...

Home Link is a smarter, more connected approach to homebuying for consumers and financial institutions. Home Link was ...

Micro-moments determine perception long before a purchase ever happens. Each brief interaction either builds confidence ...

A new study shows that most car buyers do not like tariffs and worry about affordability, but report better car buying experiences with dealers.

AI is transforming how buyers shop, so brands should reposition to reach buyers earlier, build trust sooner and influence choices faster.

A new study shows that most car buyers do not like tariffs and worry about affordability, but report better car buying ...

This study examines the effect of social media marketing strategies on consumer purchase intention in the brewery industry using a primary dataset collected through online questionnaires from Liberian ...

Abstract: Technology advancement has given rise to a new online purchasing paradigm known as e-commerce. Online shopping in e-commerce platform has altered consumer behavior and purchasing decisions.

NEW YORK — Linear television remains the most important influence — by far — among a variety of different media platforms, through all stages of a consumer’s purchase decision process. That’s the key ...

TVB, the trade association of America’s local broadcast television industry, has released a study highlighting the importance of media platforms that influence consumers during the purchase decision ...

DUBLIN--(BUSINESS WIRE)--The "Voice of Consumer - Buyer Profiles of Electric Two-wheelers in India" report has been added to ResearchAndMarkets.com's offering. India's E2W market is expanding quickly ...