Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.

BRANSON, Mo. (KY3) - A well-known theatre in Branson has a new owner who will bring a Bible-based virtual reality attraction to the Ozarks. After purchasing the now-closed Moon River Theatre, the ...

Virtual Reality (VR) technology, once a futuristic dream, is now reshaping the entertainment landscape in profound ways. While VR gaming has been evolving for years, recent technological advancements ...

SAN FRANCISCO (KGO) -- Because of the coronavirus outbreak, a Bay Area and New York based company that's helping revolutionize the work from home experience using virtual reality is experiencing a ...

The construction industry is using virtual reality to help improve design, safety and training. Discover how VR is altering ...

VIRGINIA BEACH, Va. (WAVY) – Sandbox VR is set to open its first Virginia Beach location on Friday, August 1, in the Atlantic Park entertainment district, offering a cutting-edge virtual reality ...

CAMPBELL, Calif.—Fox Sports and YBVR have announced that they will be creating an immersive virtual reality experience for the Copa América Final on Meta Quest, revolutionizing how fans engage with ...

In a nondescript Culver City warehouse, members of the metal band Avenged Sevenfold wear protective booties over their shoes to avoid scuffing the floor-to-ceiling green screen. The surroundings ...

A health care tool for an overlooked public health problemFear of needles is one of health care’s most common, and most ...

A few years ago, my good friend Lukasz Porwol, leader of the eGovernment Unit at the Insight SFI Research Centre for Data Analytics at the University of Galway, invited me to experiment with his ...

Synesthesia has received increasing attention in popular science writing. Psychology Today describes it as a neurological condition in which stimulation of one sensory or cognitive pathway, for ...