The Google Ads API will no longer accept new adopters of session attributes or IP address data in conversion imports starting Feb. 2nd. Developers who already use these fields can continue for now, ...

"ECAPI creates a shared language that can reduce integration overhead while still supporting innovation," said Barbara Kalicki, Associate Director, Publicis Sapient. "It allows retailers and platforms ...

Leveraging Meta's technologies, WhatsApp is transformed into a pivotal business tool that engages customers across their ...

A fully managed AI Agents Business Portal centralizes lead capture, unified inbox, CRM, automation, and reporting, so ...

An AI-driven platform combining website building, SEO, image editing, and copywriting into one intelligent, automated ...

Social media algorithms change constantly, making it hard to maintain consistent reach and engagement. This article breaks ...

Think your customer relationship management (CRM) tool is doing it all? You might be able to get even more out of it than you ...

Search has evolved into a complex, multi-dimensional ecosystem where “being visible” means far more than simply holding the top spot. In 2026, with AI ...

Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

This integration ensures cleaner data at the start of the process, stronger automation throughout the workflow, and a ...