Old-school advertising is still effective today. Here are nine offline marketing strategies that work in the digital world.

By rethinking creative as an interactive educational experience, and not just a promotional message, pharmaceutical brands ...

The Trade Desk's recent growth slowdown appears macro-driven and temporary, not structural. Read why I rate TTD stock a ...

Legal hold failures are often judged with hindsight, as though preservation problems could be avoided with a simple tweak or ...

Adam Armbruster: Local media isn’t an easy space to command, and no one does it better than local TV. The post A Sunrise Moment For Broadcast TV appeared first on TV News Check. The post A Sunrise ...

AI makers are tuning their LLMs to trigger on the slightest mental health aspect. Here is a templated prompt that achieves a ...

The initial promotional showing for the animated show Stranger Things: Tales from '85 is through the release of a poster, with a teaser expected on February 2.

Judges should not be put in the position of raising funds and advertising.

A new study reveals that LLMs are already outperforming the average human, but not the most creative among us.

That’s because the internet is pervasive, easy to access, and constantly reminds you of its existence with notifications. A ...

ChatGPT will test ads for U.S. users while Google launches Ads Decoded podcast and expands Demand Gen features for better ...

What to know SYRACUSE, N.Y. (WSYR-TV) — Maria Murray is a proud bookworm. When she was a kid, she would frequent the local ...