If you don't recognize Jeff Detweiler from his prominent role at Xperi, you might know him from one of many other broadcast and engineering endeavors.

Jason Goldberg explains how programmatic media and omnichannel strategies help dealers engage today’s car buyers and drive ...

UFC fighters have many moves, but none of them will keep marketers from buying programmatic inventory in their coming events ...

StackAdapt, the leading AI advertising and orchestration platform, today released its annual State of Programmatic Advertising 2026 report, revealing that marketers who unify channels, consolidate ...

NEW YORK —The Interactive Advertising Bureau has announced Project Eidos, an industry-wide effort to modernize advertising ...

New research shows unified, AI-driven strategies are separating marketing leaders from laggards as programmatic enters a defining transition Based on insights from 484 senior marketers across the US, ...

Marketers have at least some good news as the year 2026 kicks off. Brands that invest in emerging programmatic formats and consolidate their technology stacks are more likely to see strong performance ...

DIRECTV Advertising is expanding its presence in the digital out-of-home marketplace with the programmatic enablement of inventory from DIRECTV Remote, bringing premium connected TV video into more ...

Roblox unveiled a new premium homepage ad format at CES 2026, offering CPM-based reach at the platform’s main entry point. Clicking homepage ads converts brand video creative into interactive 3D ...

As promises of one-stop, AI-powered solutions proliferate, marketers will need to navigate the changed ecosystem and separate ...