This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

See what the report actually reveals about PMax delivery, attribution, and asset performance – plus where the data still misleads.

Demand Gen campaigns may be the newest addition to the Google Ads toolbox, but they haven’t received the same attention or hype as Performance Max. At the core is their divergence from Google’s ...

Google Maps is transforming map creation with cutting-edge AI tools. With its new builder agent, Model Context Protocol (MCP) server and Grounding Lite features, developers and even casual users can ...

Khadija Khartit is a strategy, investment, and funding expert, and an educator of fintech and strategic finance in top universities. She has been an investor, entrepreneur, and advisor for more than ...

Long-distance can be tough on any couple, but a gift can help bridge the gap, whether it's for a special occasion or simply a reminder that you're thinking of your significant other. We've rounded up ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Thomas J. Brock is a CFA and CPA with more ...