Buying an email list in 2022 no longer has a reasonable benefit when compared with the litany of downsides that come with it. First things first, the results of emails sent to purchased lists are ...

Tension: Marketers chase bigger subscriber counts while their actual revenue-generating audience quietly shrinks beneath the ...

AtData, the leading provider of email address intelligence to help companies optimize their first-party data, today announced the release of List Guard ®, an email list monitoring solution, into its ...

SANTA BARBARA, Calif., Feb. 26, 2026 /PRNewswire/ -- Nearly one in four email addresses in a company's database becomes invalid or risky within a year, according to the latest ZeroBounce Email List ...

Most B2B marketers recognise that email marketing is one of the most effective ways of reaching potential new customers – even cold prospects – and winning new business. It’s low-cost, quick to ...

Your PR email list is the lifeblood of your media relations. How are you taking care of it? As a PR pro, you probably think of your contact list as your most precious asset—and rightly so. It's the ...

If you’ve been in business for any length of time, you know you need an email list. Email marketing allows you to develop a relationship with your customers and bring in more sales for your company.