With competitive pressures mounting and customer expectations continually rising, organizations are under constant pressure to provide personalized and seamless experiences to their customers across ...

Over the weekend, I listened as my fiancé complained and deleted more than 100 emails out of his promotions folder — all of which he received in the last 48 hours. As a marketer and business owner, ...

The post-pandemic consumer health market has been impacted by significant changes. These are partially induced by short-term macro pressures around inflation, the global cost-of-living crisis and ...

Michael Goshka is CEO of Planfix, a SaaS platform that cuts costs, reduces errors and automates workflows for smarter business operations. I still remember the early days of launching my startup. My ...

In the competitive landscape of direct-to-consumer brands, Sunday's innovative approach to lawn care is setting it apart. By focusing on a seamless end-to-end customer experience, Sunday has redefined ...

Ask any enterprise software vendor about "customer success" - they'll give you some good talking points. Monitoring software adoption and managing churn is the starting point, but let's face it: ...

Throughout my various stints as a CIO, I’ve had a number of opportunities to assist sales teams as they worked to land or close significant deals. But even more frequently, I was brought in to help ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

Traditional ways of gathering feedback — such as surveys, focus groups, and post-interaction questionnaires — have long served as the backbone of Voice of Customer (VoC) programs. These methods have ...

SME owners often face the challenge of adapting business strategy to a highly dynamic environment while simultaneously managing day-to-day financial operations. It's like Formula 1 racers, where only ...

IDFC FIRST Bank has been at the forefront of a technological revolution in banking. India’s journey into digitisation has been extraordinary, making digital currency accessible to millions, and IDFC ...

Rock Creek is often referred to as the hidden gem of the stone industry and has built a reputation as a premier provider of high-quality granite and stone finishes. Over the years, Rock Creek has ...