With open-source models for video generation gaining traction, access to AI video capabilities is becoming significantly more democratized. For marketers who lack technical expertise, AI empowers them ...

Video marketing platform Wistia released its 2024 State of Video Report in late March. The company touts the report as a tool with which to “level up your video strategy with all-new insights, video ...

With 57% of brands investing more in video in 2025, video content has become a critical element of successful global marketing strategies. Furthermore, 84% of businesses report revenue growth from ...

Wistia, a video marketing platform, unveiled its “2024 State of Video Report,” which featured user data from more than 90 million videos on the company’s platform as well as a customer survey of 2,000 ...

I can’t lie. I’m not exactly excited about a new marketing term, but the concepts behind “brand affinity marketing” do make sense and it's something you should consider if you want to build loyalty ...

Wistia, a video marketing platform, partnered with Adobe Podcast to integrate Adobe’s AI-powered Enhance Speech into the Wistia video editor. Enhance Speech is designed to help automatically improve ...

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Wistia, the video platform of choice for business, today announced the launch of Soapbox, the first, free, browser-based screen and webcam recording solution that ...

Forty-three percent of businesses produce at least one marketing video a week, according to video marketing platform Wistia. But they’re not necessarily maximizing the value of their work. That’s just ...

Video, video, video -- everyone is talking about video. Whether it’s live streaming, VR/AR, or “traditional” clips put on brand sites and social media, video marketers are working hard to make sure ...

This is part of an occasional photo feature that takes you inside the headquarters of today's top tech companies, from the big multinationals to the young startups of Silicon Valley. If you'd like to ...