Most opportunities to reduce product cost come early in development, when specifics are not yet nailed down. Unfortunately, there are significant obstacles to making early cost trade-offs. For ...

What is the key to a conversion-based design? As little design as possible. Discover the psychological benefits of a simple design. It’s a question that marketers and designers ask themselves every ...

For Medical Design Excellence Awards finalist Enodatis — a web-based clinical support tool for the respiratory care of COVID-19 patients — simplicity wasn't just a design factor. It was the design ...

Stand out from competitors with simple product design, with tips from Entrepreneur.com. Then, check out Iman’s best secrets for creating a successful business. Does a unique website pay off? The New ...

Apple is known for its beautiful, simple product design. Minute MBA lays out how to replicate that, based on five basic rules. As we all know by now, Steve Jobs was a notorious perfectionist, but that ...