Many factors determine the success of a global product launch and packaging is definitely one of them. If you want to improve the packaging of your products, you may need to buy turntable wrapping ...

Add Yahoo as a preferred source to see more of our stories on Google. Siggi's Dairy keeps its yogurts simple with white packaging, black text and a dab of color to indicate the flavor. Neilson Barnard ...

Look at any label on a household product, from laundry detergent to dish soap to shampoo, and you’ll see that most are 80% water. Across billions of units, shipped around the world, that adds up to a ...

Researchers from Texas Christian University, University of Illinois Urbana-Champaign, and University of Georgia published a new Journal of Marketing article that examines the consumer trend towards ...

Simple product packaging designs are becoming a rising trend in this era. By using some amazing tricks, you can create exceptional packaging to highlight your brand. DC Velocity Staff ...

(THE CONVERSATION) — For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers.