“As any VAR knows today, Selling IT solutions is a broken process,” said Leslie Swanson, CEO of eXalt Solutions. “Channel partners typically work with hundreds of vendors, each providing dozens of ...

Ahead of its Dreamforce conference, Salesforce today announced new Sales Cloud features designed to provide customers with AI-powered insights and self-service options. The capabilities come on the ...

As companies move to build the necessary digital sales channels, they need to make sure they balance technology and process. The pandemic has had a profound impact on the business-to-business (B2B) ...

The B2B sales world is moving forward at breakneck speed, and sellers are falling behind. A recent Gartner survey found that 83% of Chief Sales Officers (CSOs) and senior sales leaders believe their ...

Susan LaPlante-Dube is a Principal at Precision Marketing Group, a B2B marketing agency focused on helping clients drive revenue. To continue reading this content ...

Sales enablement has seen a steady rise in adoption over the years. According to LinkedIn, less than 20% of organizations reported they were using sales enablement in 2013, but by 2019 over 60% have ...

CHICAGO--(BUSINESS WIRE)--Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences, announced today it has ...

Great seller experiences are paramount to facilitating better buying experiences. Sellers can use the technology within the context of their work, such as email inboxes, or use the technology directly ...

I have worked in the B2B Technology and CRM related areas for my entire career and the one nightmare particularly in sales and customer service operations is tracking all the customer interaction ...

Showpad Transform 2020 is in the books, but the lessons carry forward. Showpad customer stories brought data challenges to light - and showed how sales and revenue enablement factor into an effective ...