With the increasing importance of brand trust and visibility, marketing and brand leaders must manage reputation data as ...

Pop star Katy Perry has successfully appealed a Federal Court ruling over the use of an Australian designer’s trade mark registration for the words KATIE PERRY. The recent decision by the Full Court ...

How consumers discover and engage with brands is fundamentally changing. With millions now turning to AI search platforms for instant answers and recommendations, your brand’s visibility and ...

Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t just a legal thing; ...

In today’s hyper-connected digital marketplace, a brand’s reputation is among its most valuable – and most vulnerable – assets. As commerce increasingly shifts online, counterfeiters and intellectual ...

In 2022, Twitter (now X) informed advertisers that their ads on the social network had been running on profiles that solicited child sex abuse materials. After the notification, Dyson, Mazda, Forbes, ...

In this traditionally slower part of the event season, it’s a perfectly natural response to audit your business strategies and workflow as you make plans for the busy year ahead. But how much focus ...

Most brands don’t realize how much traffic they lose each day to unauthorized bidding, affiliate violations, and ad hijacking. Industry data shows ad fraud reached an estimated $84 billion of global ...

The role of a trademark professional is evolving from a primarily legal role to a broader brand protection management position, which requires new responsibilities and brings new challenges. Of course ...

Most people wouldn’t answer their doors without knowing who was on the other side; however, every day, healthcare organizations expect patients to answer their calls without proof that it’s actually ...

During Black Hat Middle East and Africa 2025, Cyberani by Aramco Digital announced a new partnership with CTM360, the first ...