Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

From the upcoming generation of “iPad kids” glued to their screens to the ubiquitous but unpopular QR code menu (paywall), critics claim that a proliferation of technology is depriving people of human ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...