Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...

For years, loyalty programs in the digital economy were defined by simplicity: a fixed percentage of cashback, or a modest set of bonus points based purely on volume of play. While transactional ...

Loyalty and marketing tech company Eagle Eye announced Monday the launch of an artificial intelligence-driven product ...

The loyalty program also introduces targeted offers, allowing Refuel to deliver more relevant promotions to members based on ...

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

Individualized reward programs enable businesses to strengthen their connections with their customers. Today, customers expect brands to be responsive to their requirements and also their loyalty.

LONDON--(BUSINESS WIRE)--A new international research study conducted by Valuedynamx, a Collinson company and leading global provider of curated, data-driven purchase rewards, highlights ripe ...

The South Carolina-based retailer’s updated rewards platform includes increased fuel discounts and more personalized offers for customers.

Loyalty programs at supermarkets used to be as simple as getting access to the cheaper advertised prices on store shelves. But as companies fight to hold onto customers amid intensifying competition, ...

Tension: We pride ourselves on rational consumer choices while loyalty programs exploit our psychological aversion to waste.

If you’re not using grocery store rewards programs, you’re probably leaving money on the table. Most major chains now offer some kind of loyalty program that gives you discounts, cashback, or ...

Adora Cruises today announced the introduction of a new loyalty membership program, the Adora Club. According to a press ...