In the Before Times, my idea of a perfect day was popping into Sephora, sniffing as many scents as humanly possible, and walking out with a fistful of samples. Such laissez-faire pleasures are, alas, ...

CHARLOTTE, N.C., July 8, 2025 /PRNewswire/ -- ScentAir®, a global leader in professional-grade fragrance solutions, is transforming the way eCommerce customers discover fragrance with the launch of ...

In today’s competitive retail landscape, understanding customer behaviour is paramount. One strategy that’s gaining traction ...

Gone are the days when the only way to test out a perfume was to peruse the offerings at your local department store’s fragrance counter. There’s nothing worse than buying an extremely expensive ...

If you asked me about my signature fragrance, the only answer I could give is whatever tiny fragrance sample is rolling around the bottom of my purse that day. For primarily financial reasons, the ...

A bright red door welcomes perfume lovers to a serene space with baby pink walls and shelves of fragrance bottles. The bottles are all different shapes and sizes, organized into small sections of ...