Charles Barkley thinks college basketball has a major NIL (Name, Image, and Likeness) problem, believing the model isn’t sustainable. With Barkley visiting his alma mater for Auburn’s men’s basketball ...

Kentucky head coach Mark Pope leans into bold NIL spending talk, signaling the Wildcats’ aggressive approach to dominance in the new college basketball era. If Kentucky basketball is playing a money ...

Charles Barkley has never been one to shy away from controversy, and now the Hall of Famer is turning his focus to what he sees as a deeply flawed system at the heart of college sports: the NIL (Name, ...

Charles Barkley is not a fan of NIL’s business landscape. However, while athletes can now build towards generational wealth earlier in their playing careers, Barkley does not consider the NIL ...

The University of Kentucky’s new LLC model mirrors a trailblazing concept introduced by Howard’s Kenneth Blakeney—putting HBCU innovation in the national spotlight. When Howard University men’s ...

College athletics is experiencing an unprecedented influx of cash. Between conference realignment plus the massive TV deals that followed and Name, Image, and Likeness agreements, there has never been ...

In a move designed to streamline operations and amplify opportunities for student-athletes, the University of Oklahoma Athletics Department and Learfield have officially announced that Sooner Sports ...

The college football season officially ended with the Ohio State Buckeyes defeating the Notre Dame Fighting Irish to win the College Football Playoff National Championship on Monday night. Before the ...

Charles Barkley is not a fan of NIL’s business landscape. Barkley is a former Auburn University athlete who went on to an NBA career with the Philadelphia 76ers, Phoenix Suns, and Houston Rockets, ...