Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new customers.

Once ridiculed, New Balance's iconic "dad shoe" is driving surging demand and rapid growth, outperforming Nike.

New Balance grew sales 19% to $9.2 billion in 2025 as its emphasis on street-wear styles and performance resonate with a wide ...

New Balance workers stitch the 1300 Classic model shoes Monday during a tour of the company’s new production facility in Skowhegan. (Joe Phelan/Staff Photographer) SKOWHEGAN — Pride in American ...

The TCS New York City Marathon is the home for New Balance apparel and footwear, unveiling the high-performance footwear like the FuelCell SuperComp Elite v5, apparel for both runners and spectators.

atmos and New Balance are reuniting to introduce the 1906R “Blue Moon.” This new design is inspired by the concept of “inversion,” flipping the original 1906 colorways to the opposite side of the ...