The New Oxford Dictionary of English defines visual merchandising as promoting the sale of goods by their presentation in retail outlets. Visual merchandisers design and set up windows and retail ...

When a consumer walks down a street lined with shops, each business on the block is competing for the consumer's attention. Appealing storefront displays and in-store product displays are examples of ...

Choosing the right type of product display in a retail store can significantly impact how customers interact with and buy products. From high-visibility endcaps to durable permanent fixtures, each ...