I'll be completely upfront with you: I'm not a big fan of gimmicks. Selling life insurance is a serious business, and putting on a "persona," acting outgoing and enthusiastic, isn't going to make up ...

This is the third year I’ve published a life insurance agent’s to-do list. The list represents my humble attempt to suggest ways for agents to be more productive and effective in the year ahead. A few ...

The leadership team of a life insurance agency has gathered for its quarterly planning meeting. Their topic for today: How to help agents increase production across the various lines of business. Of ...

I know that sounds ridiculously obvious. And simple. Well, it’s not that simple. Every prospect’s situation is unique and an agent’s ability to bob and weave through a wide range of objections and ...