All this time Google’s been forcing Google+ on people, and now we know the goal: The search giant wants to create ads out of these users. Starting November 11, Google will launch a new kind of ...

Google is resurrecting the "+" search feature to make it easier to find new brand pages on Google+, but like many of the other recent changes, repurposing old functionality for Google+ is alienating ...

Google has always made it all too easy to join its not so beloved social network, but now it's forcing users to log in with Google+ in order to get better (and more lucrative) data for advertisers.