It seems nearly everyone in social media has had their say on the Gillette ad. it's either a patronising piece of PC nonsense that will backfire on the P&G brand or a sensitive, values-based piece of ...
Gillette's new commercial is breaking new ground -- and earning both plaudits and condemnation -- by depicting a father showing his transgender son how to shave. It's the latest ad from the razor ...
Gillette is making waves for its new ad that draws inspiration from the Me Too movement. The razor company is long known for its "The Best A Man Can Get" slogan, but now they're asking "Is this the ...
Gillette’s new online video ad, showing a transgender man shaving for the first time with his father’s loving guidance, received a lot of media attention. And though brands generally prefer to avoid ...
WEST LAFAYETTE, Ind. — Gillette’s controversial advertisement denouncing toxic masculinity earlier this month had the look and feel of a Super Bowl commercial, yet the men’s hygiene supplier came out ...
After three decades of touting Gillette razors as part of being an alpha male, Procter & Gamble is doing an about-face with an ad that has the consumer-products company jumping into into the cultural ...
The best advertisements demonstrate products and services through storytelling. Some are so powerful, they stay with viewers for a lifetime. The Nike “Dream Crazy” commercial is narrated by activist ...
Procter & Gamble said Gillette sales haven't budged after its controversial #MeToo ad -- but it's calling the campaign a big success. Procter & Gamble said Gillette sales haven't budged after its ...