There’s nothing like a picture of a steaming, juicy burger to send hungry folks to the nearest drive-thru, right? Not if you’re a kid. For them, toys and other giveaways are just as effective — which ...
Hard to believe it nowadays, but ads matter, even among Millennials. The top ad last year, based on Nielsen's "Branded Memorability Index" measure of viewers' ability to recall an ad and brand 24 ...
Fast-food ads today are all over the map. Whether it’s Chick-fil-A trying to convince you that their employees offer the world’s greatest customer service, Taco Bell aiming for people on their way ...
If you ask people what they think of commercials in general, you'll likely hear that they're annoying, they interrupt shows, and that people wish there were fewer of them. After all, that's why people ...
Remember the first time you asked your parents for a kid’s meal? The excitement of opening the newest toy, almost outweighing the meal itself? Most adults don’t. But early on as a parent, you ...
Children and teenagers are being bombarded with videos and pictures of unhealthy food online, polling suggests. The poll added that youngsters more likely to engage with content about junk food if it ...
There's nothing quite as satisfying as a juicy burger from your favorite fast food joint, especially when the late-night cravings hit. While we love indulging in some fries or chicken tendies, fast ...
Pre-school age children who are exposed to child-targeted fast-food advertising on television are considerably more likely to consume fast-food products, according to a recent Dartmouth-led study ...
Every year, food and beverage companies spend billions to convince kids that it’s cool and fun to consume products that are high in calories, added sugar, saturated fat and sodium—products that ...
CHICAGO — There are far more ads for fast food and snacks on black-oriented TV than on channels with more general programming, researchers report in a provocative study that suggests a link to high ...
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