Interactive and participatory advertising campaigns 2025 invited us to be part of the action. From sharing memories with Coca ...
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20 Ad Campaigns That Were Unusually Impactful
The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...
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Why campaign-specific goals matter in Google Ads
Anyone who’s run Google Ads for more than five minutes knows that digital advertising is anything but static. The urge to keep things simple – one set of goals for the whole account, nice and tidy – ...
Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset ...
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