An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

The design thinking process is a two-pronged approach that involves both empathetic ideology and a process that aims to find the best possible solution for gaps in the market or problems in a given ...

For those who are familiar with the global design firm IDEO, a few words might come to mind. Consulting. Design thinking. K-12 and higher education? Yes, IDEO has indeed carved out a space for itself ...

IDEO’s human-centered design thinking is a systematic process used to help create new products and services. And, the best part? They are open about the process and how to... Listen and subscribe to ...