Customer retention today is considered a critical factor of success and is more important than mere transactions to building lasting relationships and loyalty. Acquiring a new customer can be ...

Feedback is fundamental for improving a brand’s customer experience (CX), and feedback from loyal customers is even more critical. As brands realize the importance of the voice of the customer (VoC), ...

Providing exceptional customer experiences can really set you apart from your competition. Today's consumer expects a personalized experience from the companies they choose to engage with. In fact, ...

With the advent and growing use of social networking and the Internet, today’s customer feedback looks a lot different than it did 10 years ago. Customer feedback can come from numerous sources ...

Discover how top brands create unforgettable customer service experiences that enhance loyalty, build trust and keep people coming back for more. At the heart of this experience are common triggers ...

Every company claims to put customers first. It is a phrase that shows up in mission statements, marketing materials, and corporate speeches. Yet, if customer-centric sales strategies were truly in ...

After losing the fourth major deal in a row to a rival, the CEO of a technology solutions company turned to his team leaders to ask what was going wrong. The sales team doesn’t have the right ...

Opinions expressed by Entrepreneur contributors are their own. A common word of advice for entrepreneurs is to build what they personally want, but this can prove to be a path to failure. After all, ...