This Colgate toothpaste will make your teeth whiter and your smiler brighter & it's on sale for $5. (Photo via Amazon) According to shoppers, the Colgate Elixir toothpaste will make your teeth *super* ...

(NEXSTAR) – Brace yourself for $10 toothpaste. That’s how much Colgate’s new 3-ounce tube of teeth-whitening toothpaste costs. Colgate-Palmolive CEO Noel Wallace announced the product at a consumer ...

P.S. We love Colgate toothpastes so much that we awarded the Total Active Prevention Whitening Toothpaste a 2025 Best of Beauty Award. It's a "go-to for cavity prevention, gum health, and breath ...

Whitening toothpastes can lighten stains and brighten teeth over time. While they may not be as fast or effective as other options, such as whitening strips or professional dental treatments, ...

At-home teeth whitening kits or toothpastes are great for getting a whiter smile at home without the costs of in-office treatments. However, it's important to remain realistic about what you can ...

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New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. When we’re talking about whiter and brighter ...